The map is not the territory is the idea that the way we represent the world refers to reality, it isn't reality itself. We don't respond to reality. We respond to our internalized map of reality.
How we represent things are our interpretations. Interpretations may or may not be accurate.
If we have inadequate maps, we don't see all our choices. Re mapping is an important problem solving strategy. Our language reveals the maps and models we use to guide our behavior.
Words only have meaning in that they trigger sensory representations in a speaker or listener.